You might say that one of the side effects of Covid-19 is we are all now better able to work from home. According to a new MIT report, 34 percent of Americans who previously commuted report they were working from home by the first week of April due to the coronavirus....
Author: Bob Ritter
President, First Direct Corp., (845) 221-3800, www.1stdirect.com, www.GoldMinesSuccess.com
7 reasons to stay in touch with your prospects and customers
Staying in touch with prospects and customers is about as important as anything your organization can do. Staying in touch has great significance. 7 Reasons to Stay In-touch: Repetition offers you multiple opportunities to be in the 'right place at the right time' for when your prospect or customer needs...
Email Ten Commandments
Deception is Bad Practice in Life and in Email. Every business that depends on email has to be concerned with being flagged as a "spammer" and having their email deliverability dramatically diminished. Of course, Mail Server software can still block your messages even if you haven't been flagged as...
GoldMine Filters, Groups and SQL Queries – Building Lists in GoldMine CRM
One of the most practical and common uses for a CRM database is to build a list. There are a variety of reasons for needing a list of your GoldMine CRM contacts/records. Groups can be "Activated" in order to create a subset of your overall GoldMine database. Below are the...
GETTING THE BETTER OF THE VIRUS
My heart is with all businesses in America that are struggling with the extremely difficult business climate caused by Covid-19! First and foremost is health and safety! I also understand that for so many businesses this is the most difficult challenge their business has ever faced! My remarks below do...
What About Email Marketing Stats?
93% of B2B marketers use email to distribute content. (Source: Content Marketing Institute) What we know! We know that consumers check their email daily. According to Litmus.com 2018, over 50% and rising of all email is opened on Mobile devices.) We know that consumers prefer email communications over being called by...
GoldMine Data Assessment
Assessing the quality of your CRM data is an important way to shed light on possible data cleanliness errors and marketing holes (missing emails, address, etc) in your GoldMine database. Findings offer actionable opportunities for improving the quality of your data, your sales team's discipline and the effectiveness of your marketing. ...
A ONE Record Email Merge? YUP!
Most marketers are familiar with doing a broadcast email. Regardless of which email service a organization uses, the concept of doing a broadcast email is widespread knowledge. Many companies are personalizing their broadcast communications - let's call that an "email merge." By the same token, I doubt you have heard...
HAPPY END OF YEAR!
Wishing all our customers, vendors and friends a healthy, joyful and prosperous New year! Bob & Mary, Jay Jeff, Joann and Max First Direct Corp.
First Direct Corp. is the #1 QuoteWerks Partner in the USA for 2019
Aspire Technologies, the makers of QuoteWerks and a robust suite of quoting applications announced that First Direct Corporation is the #1 QuoteWerks Partner for 2019 in the USA and #3 QuoteWerks Partner Worldwide. First Direct has maintained this high level of performance for over 10 years! We are proud to...