Staying in touch with prospects and customers is about as important as anything your organization can do. Staying in touch has great significance. 7 Reasons to Stay In-touch: Repetition offers you multiple opportunities to be in the 'right place at the right time' for when your prospect or customer needs...
Category: Featured
Email Ten Commandments
Deception is Bad Practice in Life and in Email. Every business that depends on email has to be concerned with being flagged as a "spammer" and having their email deliverability dramatically diminished. Of course, Mail Server software can still block your messages even if you haven't been flagged as...
What Makes A Good Blog? – My CRM Radio Interview
I was recently interviewed on CRM Radio by Paul Petersen, Vice President & General Manager at Ivanti, the manufacturer of GoldMine CRM Software. Please take a few minutes to check out their site and listen to the interview (20 minutes). Do you have questions about how to improve your website...
Why You Shouldn’t Leave Your Marketing Up To Your Sales Team
Sales Is Not Marketing and Marketing Is Not Sales I recently spent sometime working with a client training them on email marketing best practices. The person I was speaking with was the owner/president of a small business with a small number of employees. My first question to him was, "Who...
GO-Global – Access Your GoldMine and Other Business Applications From Anywhere
Access Your GoldMine and Other Important Business Applications & Files Remotely GO-Global makes it easy to create a secure, private cloud to quickly access your GoldMine and other important business applications no matter the location – on the LAN, WAN, over VPN and the public Internet. Straightforward to setup and...
GETTING THE BETTER OF THE VIRUS
My heart is with all businesses in America that are struggling with the extremely difficult business climate caused by Covid-19! First and foremost is health and safety! I also understand that for so many businesses this is the most difficult challenge their business has ever faced! My remarks below do...
ATTENTION GOLDMINE USERS – BIG CHANGES COMING TO EMAIL IN 2020
IMPORTANT NOTICE ABOUT GOLDMINE AND EMAIL Starting in June of 2020, major email server hosts such as Google (GSuite & Gmail), AT&T, and Microsoft (for Office 365 & Exchange Online) will change how they handle end user login authentication for POP/SMTP/IMAP protocols. The change ends support for basic login authentication...
Good CRM Data Entry Practices Everyone Should Follow
With over 20 years experience working with GoldMine, I've spent a lot of time helping GoldMine CRM users with their GoldMine data needs, whether it be data imports, data exports, data integration, or data analysis and many other data related needs, one of the things that I often see as...
What About Email Marketing Stats?
93% of B2B marketers use email to distribute content. (Source: Content Marketing Institute) What we know! We know that consumers check their email daily. According to Litmus.com 2018, over 50% and rising of all email is opened on Mobile devices.) We know that consumers prefer email communications over being called by...
GoldMine 2019.1 HotFix 2 Released!
What’s Fixed in GoldMine 2019.1 HotFix 2 When you add Name (additional) as a further criteria in the Contact Search Center (CSC) an error appears The multi-part identifier "cs.RECID" could not be bound. Website field of a Contact Record will not allow a trailing hyphen; the hyphen is removed on...