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IntelliClick’s HTML Email Editor Being Sunset in 2018

The current bundled HTML editor provided with IntelliClick will be discontinued by the end of 2018.  In an effort to provide our customers with "best in class" email marketing tools, we have identified alternative HTML editors for your consideration. IntelliClick allows HTML code to be used from ANY editor of your choice....

7 Marketing Musts that Require Effective Use of CRM Software

The following 7 capabilities are NOT optional.  They are "Marketing Musts" and to achieve them every business is better off with a CRM application. Maintain an accurate central list of all your prospects and customers. Track details on those relationships that are used for marketing, sales and analysis. Segment your...

Let Me Tell You a Story …

As a software category, CRM software is special.  It is one of the few applications a business person uses that is explicitly for the purpose of managing relationships.  And, not just "customer" relationships - also prospects, vendors, strategic alliances, and other types of relationships can all be stored in a...

In the Spirit of the Season

In today's fast and competitive world, there are many people who are bullied and feel like "Sparky." In the spirit of the season I offer you the following story. May the true story of "Sparky" offer hope, inspiration, and just a good feeling that is associated with the season.  Merry Christmas...

First Direct Earns QuoteWerks Award

First Direct Corporation is proud to report that Aspire Technologies, makers of the award-winning quoting application, QuoteWerks, has announced that First Direct is the #1 Partner in the USA (#4 worldwide).  Please contact (845) 221-3800 or click here if you'd like to see a private demonstration of QuoteWerks or discuss your...

Audacious Honesty as a Sales Strategy

au·da·cious /ôˈdāSHəs/ (adjective) - showing a willingness to take surprisingly bold risks. synonyms: bold, daring, fearless, intrepid, brave, courageous, valiant, heroic, plucky. hon·es·ty ˈänəstē/ (noun) - the quality of being honest. synonyms: integrity, uprightness, honorableness, honor, morality, morals, ethics, principles, high principles, righteousness, right-mindedness. Sales can be thought of as...

GoldMine 2018.1 Released

What’s New in GoldMine 2018.1 GoldMine Premium 2018.1.0.261 / GoldMine Connect 2018.1.0.184 Includes all functionalities added after GoldMine 2017.1 and any added in the 2017.1 Hot Fixes. GoldMine Web Web customization • New customization controls for the User > Settings > Contact Details area: • Hide/show/change order of sections: •...

The Formula for Success and Growth with Your CRM System

IS YOUR ORGANIZATION READY FOR THE NEW ECONOMY? This is a Simple Formula for Success and Growth with Your CRM System *U2 -> Total # CRM Users x Level of Usage Increasing the number of CRM users in your organization AND making greater use of your system, you achieve greater...

The Name Behind the Software: Who Owns GoldMine Software

Since First Direct started using and selling GoldMine software nearly 25 years ago, the program has changed ownership hands a few times.  From the original entrepreneurs who started the firm, to the firm out of South Africa that acquired it first, Bendata, to the present owners.  Along the way, the...

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