Recently we received a technical support call from a large customer about how to export data out of GoldMine. This is a red flag to us that something may be wrong. It’s not always a sign of a problem because often times the customer is just trying to supply mailing...
Author: Jay Dymond
Dial the Phone with GoldMine
What image do you conjure up when you think of someone who’s selling? Possibly you pictured someone talking on the phone. Surely you’ve heard the expression “dialing for dollars” as a way to describe the daily efforts by salespeople and telemarketers to reach prospects and customers. Whether you’re cold calling,...
Sharpening the Saw
Question: If your consumers are buying less should you market less? My answer is NO!! You market better! That’s not to say you should be spending more on advertising. You may find you can spend less and get greater results. There are several reasons for this including but not limited...