Drop Down Lookup Basics

One strategic planning move that will go a long way toward standardizing your company’s valuable contact data is populating the lookup lists of fields and activities.  It may take a little while to create the lists and set up the security on them but in the long run you’ll find...

GoldMine Security – A Must To Consider

GoldMine software stores one of your firm's most valuable assets - information on your prospects, customers and vendors, including your activity and communications with them.  Protecting this information should be an important concern that is not overlooked.  Risks to your data come from a few directions from accidental misuse on...

The Power of Repetition

Eight smart reasons to use repetition! We hear the word repetition used over and over again in marketing. Especially from anyone trying to sell us advertising! Maybe they’re just trying to sell us something, or maybe they know something. Here’s what I know about the power of repetition and what it can do...

Tapping the Fortune Teller In You!

What if you could predict the future? If  you could anticipate what people will do, would you leverage that knowledge for success? You can and here’s how! As sales and marketing professionals we don’t need a fortune teller to tell us the future. With a little experience and common sense, we can anticipate it. The...

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